Cooking Brown Rice Revolutionized

The other day, I was reading Cook's Illustrated and I stumbled on a recipe for brown rice.  I thought, Now how exciting and new can a recipe for brown rice be? However, this recipe has changed the way I think about brown rice.  

What is the trick?  Boil the rice and drain it, just like pasta. That is it. It takes half the cooking time.

I thought that it sounded crazy, but I tried it and then I tasted the rice and it changed my mind.  The rice was perfectly cooked and or sticky.  The science behind it is that the rice is able to absorb water from all sides, which makes it cook in half the time and creates a more consistant consistancy throughout the rice.